Report: Tesla Set for Layoffs

Chris Teague
by Chris Teague

Things are getting a little bumpy at Tesla. The automaker’s first-quarter delivery numbers raised eyebrows, undercutting even the most critical expectations by a notable margin. Now, rumors are swirling about Tesla’s employee base, with some telling Electrek that the automaker plans to cut as much as 10 percent of its workforce in what would amount to thousands of layoffs.


Tesla had already riled workers with slow performance reviews, and many didn’t appreciate the automaker’s decision to raise prices earlier this year. It also appears to have nixed plans for an affordable entry-level EV in favor of a broad robotaxi initiative, which hasn’t sat well with many inside the company and out.


While Tesla hasn’t been shy about layoffs in the past, they were generally due to overhiring and shedding workers who were not up to the cut. This round comes at a turbulent time for the automaker, which could indicate a disease at the top levels of the company, with slow sales and other factors.


The situation isn’t much better with Tesla’s existing vehicles. People are reporting significant problems with brand-new deliveries, such as pedals falling off the Cybertruck (this could become a bigger story over time), and the company recently had a massive number of excess vehicles in its inventory.


Of course, EV growing pains aren’t unique to Tesla. The whole industry is grappling with sliding demand and high prices, as many have backtracked to develop new hybrids and plug-in hybrids to fill the gap. That said, Tesla doesn’t have that option, making things uniquely precarious for the once rapidly-growing American automaker.

[Image: Tesla]

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Chris Teague
Chris Teague

Chris grew up in, under, and around cars, but took the long way around to becoming an automotive writer. After a career in technology consulting and a trip through business school, Chris began writing about the automotive industry as a way to reconnect with his passion and get behind the wheel of a new car every week. He focuses on taking complex industry stories and making them digestible by any reader. Just don’t expect him to stay away from high-mileage Porsches.

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  • 3SpeedAutomatic 3SpeedAutomatic on Apr 15, 2024

    Curious, what gives Elon most of his wealth?? Is it:

    • Tesla
    • the space company,
    • "X" (formerly known as Twitter),
    • the boring company,
    • money left over from PayPal
    • something else


    I suspect it's Tesla. Yet, Elon has not been minding the EV company as much as he needs to. EV's are moving from "early adapter" stage to "commodity" status. All of Detroit, the Nippon brands (sans Toyota), and the Koreans are jumping on the bandwagon in earnest. Lordstown is out, Rivian is struggling, Mustang Mach E's are sitting on dealer lots, not sure about Lucid Air (not to be confused with the Cadillac Lyriq), and the rest are holding their breath. Is this Malaise 2.0 due to expiring tax credits, nebulous mileage quotes, the hassle of charging, and/or media publicity concerning burning cars??

    Just wait till BYD hits town. Ouch!!!!! 🚗🚗🚗




    • See 1 previous
    • Bd2 Bd2 on Apr 15, 2024

      Toyota is jumping into BEVs in a pretty big way as well (albeit a little slower than others), currently building a new BEV and battery plants in NA.

  • Jpolicke Jpolicke on Apr 15, 2024

    I wonder where the layoffs are coming from. Can’t be from QC, nobody works there.

  • Yuda Yeah with all the friggin problems these things have, last thing we need is more of these things messing up and clogging the roads
  • Wjtinfwb Nice car and looks well cared for. The accessories are mostly for vanity, their value is in the eye of the buyer. I see zero value in them but I like bone stock if buying used. The problem this seller has is his spec is not at all unique; not a manual, no Shaker hood, attractive, but conservative color. Today, AutoTrader has 130 used 2015-2018 Challenger Hemi's with automatics available. The average price is abut 27,200 and mileage is slightly lower than this example at about 40k miles. Almost all are at dealers where a decent negotiator should be able to knock $1500-2500 off the ask. This is a 25k car, the buyer may not believe it but stats would say otherwise.
  • FreedMike I don't need to know anything about this model per se, but I'd be very interested in knowing if Mazda is going to be using the tech from the PHEV CX-90/70 model - which is darned nice, by the way - on other Mazdas.
  • Turbo Is Black Magic Honestly at this point Elon is more of a liability than an asset. How much does the board have to pay to just get rid of him?
  • FreedMike The article touches on this fact, but the number of public EV chargers grew by over 18,000 between 2021 and 2023. https://afdc.energy.gov/fuels/electricity-infrastructure-trendsSo clearly the expansion is happening without the use of the funds in question. Not necessarily a bad thing, if you're into not using taxpayer money. Still, I'd be interested in knowing why the public money isn't being used. Are the regs overly complex or restrictive, or something like that? But in any case, EV charging IS expanding at a pretty solid rate. And as far as "...we’ve seen plenty of Republican-backed legislation targeting EV-related spending over the last couple of years" is concerned...well, yeah, there's a reason why Republicans don't like EV charging. The petroleum industry is one of the GOP's prime donors, and every charger built or EV sold represents a direct ding to their bottom line. Republicans, of course, like to put this in terms of "EVs are a woke mind virus," or some such nonsense, but the fact is that the people paying their bills don't want competition.
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